Personal details

Edo-Jan Meijer

van Balverenweg 49
6721 ZV, Bennekom
the Netherlands
+31 (0)6 83 17 06 20
Date of birth: 16 July 1975


With a background in Industrial Design, E-commerce, Strategy Development and Human Computer Interaction, I established a global User Experience Center, with responsibility for designing a new digital era for Unit4 software. The company’s design ethos is to create business applications that empower people to better engage and create impact in their working lives.


Professional work


Global Head User Experience
October 2018 – Present

  • Develop Global UX vision, strategy and tactics
  • Expand, maintain and mature UX Design system
  • Lead team of UX Designers
    • locations
      • Netherlands
      • Spain
      • Poland
      • USA
      • Germany
      • Norway
      • Belgium
    • Professions or reports (both line-management and dotted lines)
      • UX strategy/concept development
      • User research, usability testing
      • User Interface design
      • Motion Design
      • Visual Design
      • Front End Development
  • Educate stakeholders (BAs, Engineers, Product Managers) in the field of UX
  • Set-up a UX-Academy program
  • Guide and educate other stakeholders of UX importance
  • Create buy-in from GLT (exco)
  • Present vision to analysts (Gartner, Mueller, Nuclues Research)
  • Collaborate with branding and marketing teams (color schemes, branding concepts, illustrations and icons, imagery etc.)
  • Prepare and conduct workshops:
    • Design thinking
    • Strategy and Concept development
    • Communication styles
    • Operating models
    • Organizational design
    • Customer/user journeys
    • User research
    • Usability testing
    • Sales methodologies
    • Story telling
    • Presentation skills
    • Color management
  • Validate ideas and vision with specialists

Creative Manager UX-Center
September 2016 – September 2018 

  • Develop UX vision
  • Set-up global UX Design System
  • Translate UX Design System to several libraries (Angular, React, Sencha, TopGen, ESI)
  • Present UX Vision to customers during international Unit4 Connect events
  • Member of Unit4’s Innovation Steering Board

UX specialist ‘Unit4 Thought Leadership Team’
November 2014 – Present

  • Express UX vision, strategy via online channels
  • Give input to other Unit4 thought leaders

Creative Manager Visual Design Center
May 2013 – August 2016 

  • Create first version of Design System:
    • Icon library
    • Color schemes
    • Standard templates
    • Motivate non-UX designers

Manager Innovation Internet Solutions
August 2012 – May 2013

  • Develop ecommerce strategies and vision
  • Present ecommerce vision during several seminars (Emerce)

Team Manager Creation Internet Solutions
April 2010 – July 2012

  • Lead team of designers and concept developers in the field of ecommerce and digital communication (FMCG, Retail, Not for Profit)
  • Develop Social Media strategies
Amercom (Unit4 Agresso)

sr. Strategy / Concept Developer
May 2007 – April 2010

  • Develop online strategies for customers in several markets; retail, FMCG, NfP, Education


Creative Consultant
October 2005 – May 2007

Webmanager (Kender Tijssen/Detron)
October 2006 – April 2007 (7 months)

(Concept) Designer
August 2000 – October 2005 

Pro Motion Pictures

AV- and Web Designer
January 1999 – August 2000

Ancillary activities

Motivational speaker

Motivate MS patients, MS specialists, employees of Unit4 and other human beings who can use a moral boost

Nationaal MS Fonds

Volunteer and ambassador
November 2016 – Present

  • Become one of the ‘faces’ of the Dutch MS Fund
  • Help and guide internal organization with eg. communication, brainstorming, design thinking
  • Interviewing MS professionals for raising awareness in motivational and explanatory videos

Unit4 Cares Foundation

Member of the Board
July 2017 – Present 

  • Establish Unit4 Cares Foundation
  • Motivate employees of Unit4 to contribute
  • Connect ambassadors
  • Create internal marketing collateral


October 2015 – Present

  • Create online platform for treated patients
  • Copywriting
  • Content creation

WWF – the Netherlands

2004 – 2015

  • Strategist for online MarCom
  • Social Media Manager for
  • Photography blogger
  • Nature and wild-life photographer
  • Photographer during WNF-open gatherings



Design Academy Eindhoven
BA, Men and Public Space
1993 – 1998
Graduation show Beurs van Berlage, Amsterdam 1998.



  • Strategy Development
  • User Experience Design
  • User Interface Design
  • Interaction Design
  • Visual Design
  • Cognitive Psychology
  • Commerce
  • Communication
  • Organization Sensitivity


  • Creative
  • Problem-solving
  • Leadership
  • People Management
  • Motivating
  • Analytical
  • Empowering
  • Happiness


“The only way to do great work is to love what you do.”
Steve Jobs

“As you grow older, you will discover that you have two hands, one for helping yourself, the other for helping others.”
Audrey Hepburn

You can’t depend on your eyes when your imagination is out of focus.”
Marc Twain

“However difficult life may seem, there is always something you can do and succeed at.
Stephen Hawking

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